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Work
Side Project
About
A strategist dabbled in Photoshop 8 years ago. Now, he's a Senior Art Director / Creative Lead at YouTube. He creates trendsetting brand moments that spark conversations.
YouTube | Front Row Coachella
Integrated Campaign
Black Lives Matter Font
Digital Activation (Typography & Code)
NewJeans X YouTube Shorts | #ImSuperShy
Integrated Campaign
YouTube Shorts | Collect The Creature
Social Series & Community Management
Billie Eilish X YouTube Shorts | LUNCH
Integrated Campaign
New York State | Wear a Mask
PSA
Film
AI-Generated Peace
Artificial Intelligence (Side Project)
Energy Upgrade California | The Collectors
Film & Print & Social
Don Lee
don.does.that@gmail.com