D&AD New Blood: White Pencil!!!!!
D&AD New Blood: Yellow Pencil


Creative Conscience: Gold

Summit International Awards: Gold

Bolo

:Digital



Problem

287 Million illiterate Indians are unbanked. Even though 99% of households have a government issued bank acout, a chunk of them are untouched due to its high illiteracy rate(74%).



Insight

-Even though illiterates can not write and read, they can listen and speak.
-According to Wall Street Journal, voice powered apps, affordable data, and cheap phones have opened a new gateway for illiterates in India.



Idea

First voice controlled payment app called Bolo, meaning 'Speak' in Hindi.







Features / User Experience

1. 23 Indian language available




2. Easy register, deposit check, and payment.




D&AD New Blood - White pencil Winner

: TOP5 works of the year!





Press
Digital Mckinsey (UK)
Fast Company (US)
Design Week (UK)
Biz Community (US)





Cargo Collective, Inc. Los Angeles, Calif.